Dior’s Kim Jones Celebrates 5-Year Anniversary as Designer with Gender-Fluid Paris Men’s Show
Paris, the fashion capital of the world, witnessed a momentous occasion as Dior’s men’s show took center stage in the historic courtyards of the Ecole Militaire. Against the breathtaking backdrop of the iconic Eiffel Tower, British designer Kim Jones celebrated his fifth year at the helm of Dior menswear with a show that captured the essence of gender fluidity and contemporary style.
The scorching heat of the Parisian summer didn’t deter the attendees, including the likes of Game of Thrones star Gwendoline Christie, who creatively used their metallic invitations as makeshift fans. The runway itself, adorned with a futuristic square-plate theme, hinted at the transformative nature of the show.
The spectacle began with an unconventional flourish that immediately captivated the audience. Square tops on the runway receded, and male models emerged from the remaining square holes, a visually striking and expensive theatrical demonstration. The remarkable sight even prompted the usually composed Bernard Arnault, CEO of Louis Vuitton Moët Hennessy, to reach for his phone and capture the moment on film.
Jones’ collection presented a bold and innovative fusion of traditionally feminine elements from Dior’s storied past with a contemporary men’s aesthetic. It beautifully encapsulated the gender-fluid ethos embraced by the younger generation, known as Generation Z.
The show showcased a meticulous blend of masculine and feminine influences, seamlessly merging the impeccable tailoring traditions of British menswear with the luxurious fabrications synonymous with Dior’s heritage in women’s couture. Standout features included neon accents on loafers and tennis shirts, striking geometric Balkan motifs, and a diverse range of bags in various shapes, colors, and textures.
In a tribute to his predecessors, Jones incorporated a “collage of influences” that could be seen in the intricate textural techniques and silhouettes of the collection. Drawing inspiration from legendary designers such as Yves Saint Laurent, Gianfranco Ferré, Marc Bohan, and Monsieur Dior himself, Jones masterfully blended pop iconography with timeless tradition. Notably, he transformed Dior’s iconic flower designs into “hommes fleurs” or “flower men,” breathing new life into the brand’s visual language.
Renowned milliner Stephen Jones added his creative touch to the collection with reinterpretations of new wave beanies adorned with “ronghua,” exquisite velvet flowers originating from the Tang dynasty in China.