Constant Contact provides email, social networking and event marketing tools to help modest businesses grow their customer base.
Over 500,000 small businesses, non-profit organizations, and member institutions rely on Constant Contact’s easy-to-use, affordable online tools to create and deliver personalized, professional communications that engage customers, prospects and members where they congregate online — by their email inboxes for their social networks. Launched in 1998, Constant Contact made email marketing easy for smaller organizations and continues this tradition today providing the tools and education to earn social media marketing simple for small organizations as well.
As an industry leader in permission based internet advertising, Constant Contact spouses with the major suppliers of internet marketing and social media marketing solutions. Constant Contact welcomes developers and partners to use its API and contribute to its Constant Contact App Marketplace.
Features
Listed below are the key features that make this happen:
Marketing Automation — With Constant Contact, customers can set up welcome mails, auto responder series, and anniversary and birthday mails to automatically be sent to contacts based on specific triggers. Once users spend some time to customize mails, they do not have to think about them again until they’re prepared to modify their content.
Touch Direction — The alternative’s contact management dashboard provides all the tools consumers need to organize readers into a single contact list. Tagging contacts and adding custom fields is a breeze, along with Constant Contact allows users to tidy up lists by preventing duplicates.
Statistical Reporting — Constant Contact provides detailed reports that reveal statistics on number of clicks, unsubscribes, forwards, opens, spam accounts, and much more. These figures are graphically shown in the consumer’s account. Additionally, the software provides users with an option to customize the spreadsheet to export whatever stat they need. An action tab logs exports, removals, updates and enhancements.
Event Marketing Tools — Constant Contact’s event enrollment software is a fantastic feature for marketers interested in leveraging email marketing to induce presence at trade shows and conventions. Called Event Spot, it provides all the tools that a user needs to make email invitations and a corresponding registration type and home page. The online form streamlines the event registration procedure, taking away the requirement to collect registration information via telephone. There are also integrations with other occasion advertising tools, for example Eventbrite.
E-commerce integrations — Constant Contact provides native integrations with lots of e-commerce options to enable marketers to procedure abandoned cart emails, see sales right in their Continuous Contact dashboard and much more.
Constant Contact Pros and Cons
Pros
- Great Deliverability, therefore trusted — crap free.
- Very Easy to navigate.
- Facebook Ad integration is simple & simple.
- Lots of knowledge foundation.
- One month free trial.
- Suitable for corporate customers.
Cons
- Auto responder only available for Mail Plus choice (Starting $45 per month)
- Support Desks (phone and live chat) aren’t open 24/7.
- To close your account, you need to speak to them on the telephone.
- Email Support doesn’t operate.
- Not exactly the undisputed.
How do I make a constant contact account?
- Set up your FREE 60-DAY TRIAL of Constant Contact.
- Need help setting up your own FREE TRIAL account?
- Start to earn your test email.
- Pick an Email Template.
- Create Content.
- Input Your Email Settings.
- Create a fresh listing.
- Send Your Initial Email.
Constant Contact offers two strategies: Email and Email Plus. Both programs include a one-month free trial as well as core features like unlimited email campaigns, listing import, customizable templates, and list segmentation. Both plans are priced depending on the amount of contacts on your email database.
The Email plan starts at $20 a month for 0–500 contacts, increasing to $195 per month for 10,001–15,000 subscribers and $335 per month to get 35,001–50,000.
The Mail Plus plan comprises all Mail program attributes plus additional features such as automated client workflows, advanced email campaign programs (surveys , polls , and vouchers ), and also integrated event marketing. Above 10,000 subscribers, the costs for both plans are the same.
Not-for-profit businesses are entitled to 30 percent off the purchase price of the subscription.
Conclusion
Constant Contact is a great email marketing service without being the best. Though the platform provides many standard and advanced features, there are not any features that differentiate it from its competitors. This needn’t deter businesses from investing in the platform: simply don’t anticipate market-leading innovation.
Constant Contact’s strong safety policy is definitely a plus, as is its comprehensive online support site. Finally, we do recommend that companies consider Constant Contact to their email marketing alternative.